Потребител:RomaAnselm3184

Tips On How To Make Money With Webinars

You've likely been on a webinar, web conference, online training, whatever the word is they use to describe it. Webinars are huge a hit in the IM world right now, but they've actually been used in all sorts of niches pulling in big bucks for a long time.

I've done several of them now, where the webinar itself really was nothing but education (no selling) and then others where it's a combination of education and something to sell. Here is how you can literally make big cash using Webinars.

What Is A Webinar

Just to put everyone on a level playing field, let's talk about what a basic webinar is. Webinar I've seen (where it's LIVE, not talking about these recorded ones) are all run through GotoWebinar. They can host up to 1000 people on a webinar.

Several other companies exist offering similar services, but GotoWebinar seems to be one of the most popular.

Attendees are typically invited through an email invitation sent out by the host or promoters of the webinar. You sign up, and will get reminders along with a link to join the webinar during the scheduled time.

Most webinars are Voice over IP, meaning you will hear the host(s) speaking through your computer speakers, and you won't have the ability to speak. You will be able to communicate to the hosts and ask questions to the host through a 'question' panel within the gotowebinar application. Now GotoWebinar does allow you to speak in your microphone but most webinars aren't set up that way as there are too many people to have everyone talking.

The host will share their screen which will likely be a slide presentation, or sometimes doing live demonstrations from their screen, but it's unlikely any video (of the hosts) is involved, just screen sharing.

Attendees get the opportunity to ask questions throughout if the hosts are going to be taking questions, or more often they'll leave a Q&A session near the end to answer any questions.

How To Make Money With Webinars

Webinars are a great selling platform, because you have the attendees' attention and ability to connect with them as they've shown interest. Most successful webinars that I've participated in involve educating the attendees on a particular topic.

Don't kid yourself though, it's all selling, education too. Careful planning goes into the slides, creating open loops and selling while educating at the same time.

You will find most people will arrange something special for the webinar attendees to purchase at the end, it could be a special 'bonus' to the first X amount of people or a discounted price too. But whatever the additional benefit is, it's only available to those on the webinar and when the webinar is over, if you choose to not take the hosts up on their offer, you won't have access to it again.

It's kind of like free coaching; it does depend on who is putting the webinar on. I have been on plenty where they give almost nothing in terms of value, or education. I prefer to go with providing value, so whomever attended, if they decided not to buy they still came out with some sort of additional knowledge they can use beyond what the 'offer' was about.

I've heard of people selling $100,000 of webinars, now that would be friggin amazing, but I haven't reached such a level (yet).